English course for sales
English for
sales.
Sales English for professionals who need to sell, negotiate and communicate with clients in international markets.
One to one or group · Online or in person · Flexible schedule
About the course
From the first contact to closing the sale.
At English Our Way we have developed a specific methodology for sales professionals who use English to generate business opportunities, present products and services, negotiate and build commercial relationships with international clients.
Sessions are 100% speaking-based and work on real situations from the whole sales process, from the first contact with the client to closing and following up the sale.
We give you the vocabulary, expressions and language and communication tools you need at each stage, to present arguments, answer questions, handle objections, negotiate and perform with more fluency, confidence and ease.
Course details
Format
Online or in person
Duration
Flexible
Schedule
Flexible
Format
One to one or group
Students
Maximum 4 in person
We work on English at every stage of the sales process
- 01Prospecting
- 02First contact
- 03Identifying needs
- 04Product or service presentation
- 05Commercial proposal
- 06Handling objections
- 07Negotiation
- 08Closing
- 09Follow-up
Each stage is worked on with simulations and real sales situations, with the vocabulary, expressions and communication strategies students need to apply directly in their sales activity.
The programme
What can you expect from this programme?
Our methodology is 100% based on speaking and active participation. We work with practical simulations of real sales situations: prospecting, sales meetings, presenting products or services, negotiation, handling objections, closing and client follow-up.
We give you the vocabulary, expressions and language and communication tools for each stage of the sales process: presenting arguments, answering questions, handling objections, negotiating and reacting naturally.
Continuous practice helps you step out of your comfort zone and gain fluency, confidence and assurance with international clients and contacts.
01
Focused on your sales activity
The content is adapted to your sector, role, product or service and your commercial needs: client contact, identifying needs, presenting solutions, objections, negotiation, closing and follow-up.
The goal is for you to apply the English from each session in your work.
02
More fluency and confidence in sales situations
With a 100% speaking-based methodology, you practise continuously and handle sales conversations with more fluency and confidence.
Simulations and continuous correction help you lose your fear of making mistakes and get your ideas across clearly, precisely and professionally.
The classes
How are the classes structured?
100% personalised classes adapted to the needs of sales professionals.
Speaking is at the heart of every session. Classes are built around real sales situations adapted to your sector, role, product or service. We work on the language you need to communicate with clients, present solutions, respond to objections, negotiate and close deals.
During practice, the teacher provides continuous correction of grammar, vocabulary, pronunciation and expression, so you improve your accuracy without losing fluency or naturalness.
Sales Conversations
Simulations of sales conversations and meetings with real or potential clients.
Sales Vocabulary
Vocabulary and expressions adapted to your sector, product or service.
Presentations & Pitches
Practice presenting products, services and value propositions clearly and confidently.
Negotiation & Objections
Tools to negotiate terms, respond to objections and defend proposals.
Fluency & Accuracy
Continuous practice with correction of pronunciation, grammar and expression.
Expected progress
What you will improve.
Communication skills
Speaking & Fluency
More fluency, confidence and ease.
Listening & Interaction
Better comprehension and quicker reactions.
Pronunciation
Clearer pronunciation and more confident communication.
Professional Communication
More accuracy when presenting, arguing a case and negotiating.
Language tools
Sales Vocabulary
Vocabulary adapted to your sector, product or service.
Grammar & Accuracy
Greater grammatical accuracy applied to communication.
Business Expressions
Expressions and structures from real sales situations.
Communication Strategies
Resources to argue, disagree, negotiate and react to the unexpected.
Why English Our Way
What makes us different?
More than 25 years helping professionals and companies use English fluently and confidently in their day-to-day work.
At English Our Way we understand that knowing English doesn’t always mean being able to use it. That’s why our methodology is 100% speaking-based, with dynamic classes in which you use the language from the very first minute.
We recreate real situations from the professional world —meetings, presentations, negotiations, calls, clients and suppliers, international teams— and adapt the content to your level, role, sector and real needs.
Continuous practice, correction and follow-up mean you start applying what you learn from the early stages of the training.
- 100% speaking
- Native teachers
- Personalised classes
- Learning plans
- Clear objectives
- Continuous follow-up
- Business + General English
- In person and online
- FUNDAE-subsidised training
With English Our Way you can also count on:
100% speaking methodology
Practical classes in which you use English from the very first minute, recreating real situations from your work.
Personalised courses
Content adapted to your level, role, sector and needs, with clear objectives and a tailored plan.
Native teachers
Qualified and highly experienced in Business English, with a communicative, professional approach.
More than 25 years of experience
Helping professionals and companies improve their English and communicate with more confidence.
Practical information for companies
What else should you know?
FUNDAE-subsidised training
Our courses are eligible for FUNDAE subsidies in Spain, so your company can use its available credit to train its employees.
We are registered to deliver company-organised training (formación programada por las empresas), in person and online, and we provide the documentation you need. How the subsidy works.
Cancellation policy
Schedules change in the professional world. That’s why classes can be cancelled or rescheduled free of charge with at least 24 working hours’ notice.
Classes cancelled with less than 24 working hours’ notice are charged and cannot be made up.
English for sales
Frequently asked questions
Answers to the most common questions about the English course for sales.
Who is this course for?
Sales professionals and teams who use English to generate opportunities, present products or services, negotiate and close sales with international clients.
Which stages of the sales process are covered?
All of them: prospecting, first contact, identifying needs, presentation, commercial proposal, handling objections, negotiation, closing and follow-up.
Is it adapted to my sector, product or service?
Yes. The content is adapted to your sector, role, product or service and your real commercial needs.
Will we practise real sales situations?
Yes. Classes are 100% speaking, with practical simulations of sales conversations and meetings.
Can it be one to one or in a group?
Both, in person or online, with a maximum of 4 students in person.
How are the level and objectives set?
Before starting we carry out a level test and a needs analysis, and with that information we set objectives and design the programme.
Can this course be subsidised through FUNDAE?
Yes. Our courses are eligible for FUNDAE subsidies in Spain and we provide the documentation you need. How the subsidy works.
Other courses of interest
You may also be interested in.
01
Meetings and presentations
Opening and chairing meetings, structuring presentations and answering questions in English with ease.
- Meetings
- Presentations
02
Executives and managers
English to lead: board meetings, negotiations and presentations to committees, clients or investors.
- Address
- One to one or group
03
In-company English
At your offices or remotely. Groups of 4 or 5 people in person, with 2–3 hours a week recommended.
- At your company
- Online
Shall we talk?
English that helps
close sales.
Tell us about your sales team and the markets it works with, and we’ll prepare a tailored proposal, in person or online.